The new Rimmel The Only 1 Lipstick ($8.99 CAD) is promoted as offering 12 hours of wear with luscious moisture and a lightweight feel. They come packaged in uniquely shaped packaging that is very sleek and attractive. I love that there is a band of colour indicating the lipstick shade within.
The formula is richly pigmented and offers gorgeous, vibrant colour. They glide on really smoothly thanks to the blend of oils they contain including Rosa fruit oil and Vitamin E. The formula contains a blend of advanced polymers intended to set the formula and enhance adhesion and therefore wear time. I do find that these lipsticks set after application becoming a little bit more matte with less slip. These lipsticks do leave a bit of a stain behind but I found them to wear off quite unevenly. They definitely do not come remotely close to lasting 12 hours but they are a relatively long wearing formula lasting 4-5 hours which is great for me.
There are a total of 12 shades available. Shown are:
- Listen Up!
- Pink a Punch
- Cheeky Coral
Aside from these lipsticks not living up to their 12 hour claims I think they are a really lovely drugstore lipstick and the vibrant and rich colour payoff, combined with their lightweight feel, make them a really nice buy for the price.
Product provided for my consideration. All reviews are always my own honest and unbiased opinions.